Who We Are
Our website address is: https://westimperialwater.ca. We use the GoHighLevel (GHL) CRM and marketing automation platform to manage our customer relationships, communications, and service delivery.
The Information We Collect
Website Visitors & Forms
When you visit our website or interact with our forms, we collect:
- Information you voluntarily provide (name, email, phone number, etc.)
- Technical data including IP address, browser type, and device information
- Form submissions which are automatically stored in our CRM system
- Usage patterns including pages visited, time spent, and interactions
Comments
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Media
If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Cookies and Tracking
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
We track user interactions such as email opens, link clicks, and page visits to improve our services and communications. This information may be linked to your contact profile in our CRM.
CRM and Contact Management
Form submissions and chat interactions on our site are recorded and stored in our CRM platform (GoHighLevel) for customer relationship management purposes. This information may include:
- Contact details provided through forms
- Service inquiries and preferences
- Interaction history and communication records
- Pipeline and workflow stage information
Email Communications
If you provide us with your email address, we may send you emails related to your account, services, information you have requested, or marketing materials if you have consented. By providing your email address and expressly opting in, you consent to receive these communications in accordance with Canadian Anti-Spam Legislation (CASL).
We will not sell, rent, or share your email address with third parties for marketing purposes without your explicit consent. Email addresses are stored securely in our CRM and only accessed by authorized personnel for legitimate business purposes.
We track email opens, clicks, and other engagement metrics to improve our communications and services. You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email or by contacting us directly.
SMS Communications
If you provide us with your mobile phone number and expressly opt in to receive SMS communications, we may send you text messages related to our services, account updates, or promotional information. Standard message and data rates may apply.
In accordance with CASL requirements, we maintain records of your express consent. You can opt out of receiving SMS communications at any time by replying “STOP” to any message or by contacting us directly. We will not share your mobile number with third parties for their marketing purposes without your explicit consent.
Call Recording and Telephony
If you contact us via phone, your call may be recorded or logged for quality assurance, training, and record-keeping purposes. Call metadata such as duration, time, phone number, and other technical details may be stored in our CRM system. We will inform you if call recording is in use during the call, in accordance with applicable laws.
Embedded Content From Other Websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Third-Party Integrations
Our platform may integrate with third-party services and tools through our CRM and marketing automation platform, including but not limited to:
- Calendar booking services (e.g., Calendly)
- Payment processors (e.g., Stripe, PayPal)
- Social media platforms (e.g., Facebook, Instagram)
- Advertising networks (e.g., Google Ads, Facebook Ads)
- Analytics providers (e.g., Google Analytics)
These integrations may collect or share data as required to fulfill your requests or provide services you have requested. We encourage you to review the privacy policies of these third-party services for more information about how they process your data.
Who We Share Your Data With
We may share your personal information with:
- Employees and contractors who need access to provide services
- Service providers who help us operate our business (including our CRM provider)
- Third parties when required by law or to protect our rights
- Business partners with your express consent
If you request a password reset, your IP address will be included in the reset email.
How Long We Retain Your Data
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
Contact information and interaction history in our CRM system are typically retained for the duration of the business relationship plus a reasonable period afterward for legitimate business purposes, or as required by law.
What Rights You Have Over Your Data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Under Canadian privacy laws (including PIPEDA), you have the right to:
- Access your personal information
- Correct inaccurate or incomplete information
- Withdraw consent for future use and disclosure
- File a complaint regarding the handling of your personal information
To exercise these rights, please contact us using the information provided at the end of this policy.
Where Your Data Is Sent
Visitor comments may be checked through an automated spam detection service.
Your personal information may be stored and processed in Canada, the United States, or other countries where our service providers maintain facilities. By providing your information, you consent to the transfer of information to countries outside of Canada, which may have different data protection rules than your country.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised policy on our website with the effective date of the update.
Contact Information
If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:
West Imperial Water Hauling Ltd.
(780) 818-1886
westimperialwater@outlook.com
Last Updated: April 18, 2025